What's New in Paint?

Designers partner with PPG PITTSBURGH PAINTS to launch in-home, commercial color consultation program

My Voice of Color program connects Fresno home, business owners with professional color consultations

FRESNO, Calif., May 2, 2011 – The PPG PITTSBURGH PAINTS(TM) brand and Kasparian’s Paint Center joined with local interior designers to launch My Voice of Color – a new resource that connects Fresno-area PPG-color-certified interior designers with both residential and commercial customers for a one-hour in-home or -business design consultation.

“With nearly 2,000 colors, finding the perfect hue for your home or décor for your commercial space can be overwhelming. And finding and hiring the right interior designer can be an intimidating process,” said Dee Schlotter, brand manager, THE VOICE OF COLOR(R) program. “My Voice of Color is an exciting new tool that makes finding and hiring an interior designer quick, easy and affordable, so home and business owners can get the professional assistance they need to choose the perfect color.”

PPG employs more than 20 color stylists around the world, each specializing in different markets, who collaborate to determine styles and color trends for the home, electronics, and automobiles. PPG’s position as a color leader in multiple markets enables it to observe and translate emerging global color trends for its customers’ applications – from consumer goods to automotive color, from residential to commercial to industrial design.

PPG Pittsburgh Paints developed The Voice of Color program on the premise that every color has an emotional association and that individuals are drawn to different colors for reasons inherently tied to their personalities. With more than 2,000 colors in all, the program provides signature five-color decorating color chips to assist homeowners in choosing colors for all the décor elements in their spaces. The Voice of Color program is an integrated, comprehensive design system that offers tools and materials to redefine the world of color. Through an engaging online experience, homeowners can identify their color personalities and find the colors that best suit their styles and senses. Among the elements of The Voice of Color program are the COLOR SENSE GAME(TM) tool, yearly color trend reports, exclusive color families and color palettes such as Hacienda Style and FALLINGWATER(R) inspired colors, unique decorating color chips, a wet paint sample program, and website at www.voiceofcolor.com.

About PPG
PPG Industries’ vision is to continue to be the world’s leading coatings and specialty products company. Founded in 1883, the company serves customers in industrial, transportation, consumer products, and construction markets and aftermarkets. With headquarters in Pittsburgh, PPG operates in more than 60 countries around the globe. Sales in 2010 were $13.4 billion. PPG shares are traded on the New York Stock Exchange (symbol: PPG). For more information, visit www.ppg.com.